Heidenhain Hires New Product Specialist for Machine Tool Division

Heidenhain Corporation has hired Thomas F. LaRocca as a machine tool product specialist.

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Heidenhain Corporation has hired Thomas F. LaRocca as a machine tool product specialist, North America.

Mr. LaRocca is responsible for machine tool precision measurement product support including the company’s sealed linear encoders, angle encoders with integral bearings and other products that may be used in machine tool applications. In addition to the Heidenhain brand, Mr. LaRocca also supports similar products of its Acu-Rite brand.

Providing product support to North American customers and prospects, Mr. LaRocca specializes in finding measurement solutions for a variety of machine tool applications and is also responsible for completing market research to assist in market expansion and product placement.

Mr. LaRocca has been employed in the industrial sales field, including as a director of manufacturing for a small OEM, a high school shop teacher and a firefighter/EMT.