Hexagon Metrology Changes Company Name to Reflect Strategy

The change aligns the business more closely with Hexagon’s overall strategy to offer software-centric information technology that improve quality and productivity across entire industry workflows.

In a move to reflect its growing expertise and solutions for integrated industrial manufacturing, Hexagon Metrology has rebranded to become Hexagon Manufacturing Intelligence. The change also aligns the business more closely with Hexagon’s overall strategy to offer software-centric information technology.

The company’s investment in research and development has yielded technology revolutions that first moved measurement from the quality room to the point of production and then brought metrology data into the wider factory workflow. Recent acquisitions, including Vero Software and Q-DAS, have further expanded the business’ offering into broader manufacturing technologies.

“The approach of our business is to listen to customers and evolve to meet their needs, and our rebrand is the next stage of this evolution,” explains Hexagon Manufacturing Intelligence President and CEO Norbert Hanke. “Manufacturers need to work with speed and confidence, which is why they prefer integrated systems and single-supplier solutions."