Walter Appoints Director of Marketing for its World West Region

In his new position, Kurt Ludeking will be responsible for all aspects of marketing in the World West Region, including strategic marketing planning, marketing communication, regional product management, pricing, and market analysis.

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Walter has appointed Kurt Ludeking director of marketing for its World West Region. The World West Region comprises all the Americas as well as Great Britain.

Mr. Ludeking most recently was the U.S. product manager for Walter turning and indexable drilling products. In his new position, he will be responsible for all aspects of marketing in the World West Region, including strategic marketing planning, marketing communication, regional product management, pricing, and market analysis. He will report directly to Muff Tanriverdi, president of World West Region, with functional reporting to Thomas Veeser, vice president, Walter global marketing. 

After completing his bachelor's degree in Materials Engineering at the University of Michigan, Mr. Ludeking began his career in carbide manufacturing engineering at Valenite. He also completed his master's degree in Metallurgical Engineering as he continued his career as process engineering manager, R&D manager and then moving into product management. He joined Walter in 2010 as turning product manager.